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Re: More options = higher manufacturing cost (archive)

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Posted by Gilbert on October 21, 1999 at 08:15:54:

In Reply to: More options = higher manufacturing cost posted by MikeW on October 20, 1999 at 15:29:48:

I'm aware of that--but Saturn sells cars with almost no options for cheap. Hell, passenger side view mirror is an option on a Saturn. They seem to be keeping manufacturing costs down. The real reason is that BMW has more prestige and profit margin on a car that comes standard with electric windows, seats, door locks, and climate control.


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