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Of course Fred a true comparison would be.... (archive)
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Posted by Scott on February 02, 2002 at 11:41:49:

In Reply to: January '02 7 Series Sales Report posted by Fred Meloan on February 02, 2002 at 11:25:23:

To compare the sales figures of the month that the E38 came out as a new model and adjust it precentage wise for the market BMW was holding at the time. Time will tell if the E65 has staying power. And if ugly really sells. But being from the corporate world, I am sure BMW with call it a success on shortterm results and give Chris Bangle and all of the other executives a big bonus instead of firing him and the rest of the bunch that was in on it.

97 740iL

This month we get to report the first sales of the new E65 7 Series in the United States. Thanks to the new 745i sales of the 7 Series are up a tremendous 85% over January of 2001.

Production of the 745Li will start in March so we should be reporting the first sales of this model in April.

By way of comparison, sales of the Mercedes Benz S Class totaled only 1,256 units this January, down a significant 31.4% from last January.

Exact figures published yesterday by BMW NA are as follows: 


MODEL                JAN 02            YTD 02           JAN 01            YTD 01
740i (E38)                2                 2              230               230
740iL (E38)               0                 0              561               561
740iL Protection (E38)    0                 0                0                 0
745i (E65)            1,510             1,510                0                 0
750iL (E38)               1                 1               26                26
750iL Protection (E38)    0                 0                0                 0
745Li (E65)               0                 0                0                 0
760Li (E65)               0                 0                0                 0
TOTALS                1,513             1,513              817               817

Fred Meloan
Internet Manager
BMW of Arlington (Virginia)




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