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Maybe this happened to BRIGHT RED? I know.. (archive)
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Posted by Old Sam on May 08, 2000 at 05:48:51:

In Reply to: What Happened to BRIGHT RED? posted by PK on May 07, 2000 at 20:51:00:

A guy bot one of the first 2.3 Z3 00 in the RED we all like. He suggested it be more orange in his market survey questionaire. BMW reacted instantly, big mistake.

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